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Six more savvy rules for news releases 1. Frequency. As I mentioned before, make sure your press releases are either newsworthy, or that they tell a good story: Quality always trumps quantity. But that said, try to make sure you issue frequent releases Valentino Shoes to help keep your name high in the minds of editors.

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5. Pay attention to timing. One of the most frequently asked questions about PR is: is the best time to send a press release. The standard answer used to be early in the week and early in the day. But since we have a global, 24/7 economy, the rule may no longer be that important. If you can justifiably call your release a Flash then send it Valentino Totes the moment it is ready to go.

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Remember, news releases can be an effective and inexpensive way to get broad coverage for your companies products, services and events. A news release program will work synergistically with your other marketing and advertising to better overall results.

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