Fans approve Brazilian adventure

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As we begin another fascinating year of football, looking back on 2014 arouses some amazing memories of what is considered by many the best FIFA 15 Ultimate Team Coins World Cup™ in history. With 3.1 million tickets sold for the 64 matches and another 5.1 million people soaking up the atmosphere at the FIFA Fan Fest™ locations within each host city, Brazil was alight through the excitement of football.

A variety of research studies conducted before, during and following Brazil 2014 have highlighted the fan experience in Brazil. Findings from FIFA’s research has given insight into how the event impacted the host country, gave enjoyment to fans, how the role of social media helped spread the conversation, as well as what the overall impact the tournament had on its global audience. Based on these finding, an infographic has been produced that tells the story of the tournament through the supporters in the stadiums and at the FIFA Fan Fests.

fIFA 15 PS4 Coins proved a popular destination with 81 per cent of foreign visitors likely to recommend a trip to the country. At the stadiums and FIFA Fan Fest locations, the atmosphere was the highest rated aspect. For match spectators, 94 per cent said their experience was ‘as good as’ or ‘better than’ expected, with almost everyone sharing their positive experience with others (99 per cent), mostly via social media (85 per cent).