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Sima Pei, vice president of marketing Nike Greater China, said: "# # football stroke Nike Air Max Thea Dames on the thrust of all market activity is to encourage more young people fearless, create their own time on the pitch."

Social movement

World Cup is called "Mobile World" for a reason - Nike fight on all # # Activities Nike Air Max 2015 Mens audience has covered more than 6 billion, of which more than 2 billion is received through the mobile terminal. As of press time, # AskZlatan interactive activities (the animated version of the Nike team and player Zlatan Ibrahimovic comments, answer fan questions) has received 20.6 million online views and 12 million consumers.

According to Nike introduced in the Chinese market for marketing during the World Nike Roshe Run Femme Cup, put the size of the overall no significant change, but more emphasis on online, mobile and social media.

Through various social media channels, Nike increased by 6.2 million new football fans, the equivalent www.officialpatriotsstoreonline.com of a weekly increase of about 1.5 million new fans, the current total number of fans of Nike football social media platforms has reached 78.8 million.

More importantly, the marketing has brought sales growth. In the 2014 fiscal year just ended, Nike's earnings growth of more than 10 percent to nearly $ 28 billion. Among them, Nike football operations rose 21 percent to $ 2.3 billion.

Fight on everything": everyone likes football largely expect those unexpected great moments, because it can motivate everyone the courage to try. These moments will awaken people's hearts, he realized that he could work miracles. The film show Nike Air Max Thea Damen is this attitude, tell all the players in each country: If you are ready to fight on all # # will be omnipotent. "Fight wins": In football who love for football related point is, whether they are the world's top players Nike Air Max 90 Homme battle in Brazil, or in the park or on the street to play. "Fight who wins," digging all the young players in the world agreed with the experience - compete with your friends, imagine playing with their hero or their own playing like "Hero" the same. "Ultimate showdown": the interpretation of the essence and soul of football. That is all # # fight on, brilliantly created and always play to win. This movie proves predictable conservative and modeled in this beautiful sport unwelcome, this is the "ultimate showdown" information conveyed.