passive voice, because we wanted to lay out an adventure

[jackhu]

testing. We had some people who were really important to our process who kind of came from a direction of "I don't want to read a thing," and every time we engaged them with text somehow,RS Gold it was big. We started off with a fairly passive voice, because we wanted to lay out an adventure. And that wasn't the best move. The best move is short and punchy: This is what I need you to do. Go do this thing. Clever turn of phrase. That's about it.You mentioned in your GDC Online talk that you're finding that social Runeacape game Runeacape players might actually like to read.Kind of the conventional wisdom is that no one wants to read text. We're finding out that's just not true. I called it a collectible for a reason: people would literally seek out and find text and tell people hey, I found this Easter egg.So where do we go from here? Can we make text more of a focus for social Runeacape games than they are now?I think yes. I think what we're going to see is another branch of our social gaming that is going to try and bring back a lot of old Runeacape game tropes. And I absolutely think that text-heavy stuff is going to be represented there pretty strongly. I also think this is industry-wide, this isn't just a Zynga thing. I think a lot of people have independently come to that conclusion, that there is a space for text.It turns out our generation didn't read a lot, but the next generation after us does. They're on their phones reading or texting. The art of writing is returning because of that. My daughter is 9 and she was a much better writer than I ever was. She just writes all the time on her phone and other places. It's going to be an interesting time for Runeacape games soon.And that's just because of mobile devices?I think so. I think people are more engaged with text in their day-to-day life. It's more than just reading stop signs now. When I'm on the train, I have nothing better to do than read text. It's not like the old days, where I'd just stare at the wall. Staring at the wall is now forbidden on a train! People look at you funny if you do. You have to be on your mobile device, reading.People are reading more, but are they Cheap RS Gold