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A blog, or Web log, contains content that is organized by category and date. It attracts search engine traffic naturally due to its clear navigation that makes the best use of linking. Binary Reserve System Review Whether an online business owner creates a self-hosted blog or uses a site like WordPress or Blogger, this search engine marketing technique should make the website more visible.
To establish a self-hosted blog, the online business owner needs a Web host and a domain name. Some companies that offer domains and hosting services allow customers to setup their own blogs at no charge within just a few minutes. The user just logs into the hosting account, elects to install WordPress, and the blog will then instantly be set up to run on the selected domain. Immediately, the site owner can begin using this search engine marketing method on his or her own domain.
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WordPress offers many free plugins that can be used to improve the functionality and interactivity of a blog. This makes the blog more fun to read and can also make purchases more convenient. For example, the blogger can add a shopping cart to the blog by downloading a plugin, which is usually free, and the shopping cart functionality will be added to the blog within just a few seconds.
The other blog platform, Blogger, is even easier to use for search engine marketing. However, it does not have the same level of flexibility as WordPress. Blogger includes free widgets and Google permits bloggers to place Google and other money-generating ads in these blogs. Many people start off with Blogger and as they get comfortable, migrate to WordPress because it has more plugins and features designed to enhance the blog.
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